Question:

When certain shops attract customers by saying "up to 50% OFF", Is that not decieving at all?

Asked in Advertising & Marketing  |  194 days ago

So usually when you see sales in shops, the thing that attracts you is the masssive 50% OFF sign, but what we never do is read the small print.
The two little words in the beginning saying 'up to'
Its so tiny yet its ingenius as not many customers see it and they get hooked in.
I find that to be incredibly deceiving,
My question is do you sometimes fall into that trap as well, Where you tend to miss the small print?

Heres an example, ... http://www.theshoppingmag.com/wp-content/uploads/2011/06/summer-shoes-on-sale.jpg

Look at how tiny the 'up to' is.
http://www.theshoppingmag.com/wp-content/uploads/2011/06/summer-shoes-on-sale.jpg

Tags: When certain shops attract customers by saying "up to 50% OFF"  Is that not decieving at all 

Report abuse
Rate this : Thumb Up (0)   0 (0 )

5 ANSWERS

  1. LOL thats so true :O always happens to me, so sly

    Report abuse     Nov 8, 2011 02:25 PM  |   Thumb Up (0)   0 (0)

  2. You're right about many customers getting hooked in but I wouldn't say it is deceiving as the words are there. Everything has small print and if you fail to read it, you're setting yourself up to be deceived. Also, legally the company's couldn't put that up if there wasn't at least a few items that were 50% off but that stock is most probably going to be very limited.

    Report abuse     Nov 8, 2011 02:28 PM  |   Thumb Up (0)   0 (0)

  3. so TRUE you go in only to find out its 5% not 50% lol

    Report abuse     Nov 8, 2011 02:31 PM  |   Thumb Up (0)   0 (0)

  4. SO TRUEEEEEEEEEEE

    Report abuse     Nov 9, 2011 04:19 AM  |   Thumb Up (0)   0 (0)

  5. yes they do it all the time. Especially the clothing stores. What else happens is they increase the price then put on the reduction

    Report abuse     Mar 22, 2012 01:01 PM  |   Thumb Up (0)   0 (0)

Become a Guide Share your knowledge and help people by answering questions. Register Now
X